• FAQs

          Search engine optimization (SEO) helps businesses drive visits to their website through organic search traffic. Given that the top organic search results receive a third of the clicks, a decline in ranking could be detrimental for your business. Implementing SEO best practices on your website will help to ensure that your web content is seen by as many potential customers as possible. The more visitors you have, the better your chances are of converting those visits into sales!

          Local search engine optimization (SEO) helps local businesses gain visibility by optimizing their local business listings for local search. A business that leverages local SEO will include its address, phone number, local opening times, and exact location in the form of a local citation. The goal is to rank for local searches which are usually performed by people in a specific geographical region looking for a business near them.

          We typically see results within the first 30 to 60 days, but when it comes to SEO, there are many factors at play. It's important to remember that SEO is a long-term strategy and results may not come as fast at you wish.

        • FAQs

          Digital advertising uses the internet to send advertisements to customers who are online through different websites and social media platforms like Google, Bing, LinkedIn and Facebook.

          The price for Google Ads management depends on the monthly ad spend. For accounts with $1,000 in monthly ad spend, the price is $550/month. Between $1,000 and $5,000 a month in ad spend, the price is $950/month. For $5,000 to $10,000 a month in ad spend, the price is $2,000/month. For more than $10,000 a month in ad spend, the price is $4,500/month.

          The price for Social Media Ads management depends on the monthly ad spend. For accounts with $1,000 in monthly ad spend, the price is $550/month. Between $1,000 and $5,000 a month in ad spend, the price is $950/month. For $5,000 to $10,000 a month in ad spend, the price is $2,000/month. For more than $10,000 a month in ad spend, the price is $4,500/month.

        • FAQs

          This depends on the complexity and size of a redesign and if eCommerce is needed. On average, it takes around 14-18 weeks from the web design intensive stage to launch.

          If your website experiences the following issues: it’s not responsive on all devices, has a slow loading speed, the design appears old and tired, users don’t spend long on the site, sales are stagnant, or your business is going through a rebranding - your website needs a redesign to boost your brand awareness and sales.

          Sometimes there’s no need to rebuild a website. Minor edits, refreshing page content and images, or restructuring page layout for SEO best practices can boost traffic and sales.

        • FAQs

          Semantic search launched in 2013 with the release of Google's Hummingbird update. Since then, Google's search engine has become more complex. The integration of machine learning, with RankBrain, and NLP, with BERT, has enabled the search engine to better understand the context of a query and deliver more personalized and targeted results. Semantic SEO is the process of creating machine-readable content using structured data and linked open data to help search engines better understand your content.

          On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page SEO refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals. From meta tags to page content, website structure, and HTML, on-page optimization services are focused on making your website more visible to search engines.

          Structured data refers to any organized data that conforms to a certain format, such as information in a relational database. When information is highly structured and predictable, search engines can more easily organize and display it in creative ways. Structured data involves using a piece of code that is laid out in a specific format easily understood by search engines. The search engines read the code and use it to display search results in a more dynamic way.

        • FAQs

          An SEO agency has experts in different areas of search engine optimization that may be out of the realm of your marketing team's abilities. SEO can be very complex and time-consuming. Furthermore, as search engine algorithms change it can be difficult to stay current on the latest ranking factors and strategies for improving online visibility. You will likely see a greater return on investment and better results from using a professional SEO agency than you would from tackling this on your own.

          As a digital marketing agency, SMA Marketing provides products and services in four areas: SEO, Local SEO, Digital Advertising, and Web Design

          We focus on building authentic, long-lasting relationships with our clients. We’re goal oriented and results driven and believe in doing good and making a difference in the world.

  • Contact

Building a solid foundation for your business’s success in organic search begins with a Blueprint.

SEO Intensive

Frustrated with Your Lack of Visibility in Organic Search Results?

It’s difficult to gain visibility in organic search when you are experiencing issues like these:

  • You just launched a new site, but it’s not appearing in search results.
  • Your competition is outranking you for key search terms.
  • You don’t have helpful content on your website or your content lacks focus.

Lay a Solid Foundation to Grow Online Visibility

Our signature product, The SEO Intensive, offers a deep dive into all aspects of your site that impact your visibility in search results. This is a crucial first step in creating a customized SEO strategy for your business and industry.

A typical client sees, on average, a 25% increase in organic traffic within the first 30 days after the Intensive.  

YOU NEED A PLAN:

The SEO Intensive & Blueprint

Rather than jumping right into tactics, we start with a complete SEO and content analysis to fully understand your business, your market, and how organic search can drive traffic to your site. This allows us to get better results faster.

During this 4-week engagement, we perform the following:

  • Conduct an SEO audit of your website
  • Investigate your competitors’ search strategy
  • Review the current state of your SEO and content marketing, looking for opportunities to expand your reach online
  • Deliver an SEO Blueprint that recommends the right approach for your business, saving you time and improving the ROI of your digital marketing efforts

See What’s Included
in Your SEO Blueprint

Keyword Research

We’ll review the keywords you and your competitors currently rank for and uncover new opportunities based on the questions your target audience is asking.

Competitive Analysis

We’ll take a close look at your competitors’ websites and examine their traffic sources and compare your keyword rankings to theirs to discover the areas where you can improve.

SEO Audit

We’ll review the structured data on your site and conduct an SEO audit, then make recommendations to fix high-priority issues, add schema markup, and recover lost traffic.

Content Audit

We’ll review the content on your site, looking for opportunities to restructure current content and develop new content to attract buyers using target keywords.

Review Current
Metrics & Opportunities

We’ll review your site’s current traffic data to determine which channels are currently driving website visits and which channels present the most growth potential. 

Recommendations
& Action Plan

Based on our SEO audit, content review, and keyword research, we’ll create a customized SEO action plan and content strategy to attract your buyer persona and achieve your business goals.

We’ll review the keywords you and your competitors currently rank for and uncover new opportunities based on the questions your target audience is asking.

We’ll take a close look at your competitors’ websites and examine their traffic sources and compare your keyword rankings to theirs to discover the areas where you can improve.

We’ll review the structured data on your site and conduct an SEO audit, then make recommendations to fix high-priority issues, add schema markup, and recover lost traffic.

We’ll review the content on your site, looking for opportunities to restructure current content and develop new content to attract buyers using target keywords.

We’ll review your site’s current traffic data to determine which channels are currently driving website visits and which channels present the most growth potential. 

Based on our SEO audit, content review, and keyword research, we’ll create a customized SEO action plan and content strategy to attract your buyer persona and achieve your business goals.

Timeline

The SEO Intensive is a 4 to 5-week project consisting of research and audits. While we’re conducting the research discussed above, 4 meetings will take place between our team and yours.

Here is a look at the timeline and a summary of each call:

WEEK 1

Welcome Call

WEEK 3

Keyword Research & SEO Audit

WEEK 5

Begin SEO Retainer Execution

WEEK 2

Review Your Business

WEEK 4

SEO Blueprint

WEEK 1

Welcome Call

WEEK 2

Review Your Business

WEEK 3

Keyword Research & SEO Audit

WEEK 4

SEO Blueprint

WEEK 5

Begin SEO Retainer Execution