• FAQs

          Search engine optimization (SEO) helps businesses drive visits to their website through organic search traffic. Given that the top organic search results receive a third of the clicks, a decline in ranking could be detrimental for your business. Implementing SEO best practices on your website will help to ensure that your web content is seen by as many potential customers as possible. The more visitors you have, the better your chances are of converting those visits into sales!

          Local search engine optimization (SEO) helps local businesses gain visibility by optimizing their local business listings for local search. A business that leverages local SEO will include its address, phone number, local opening times, and exact location in the form of a local citation. The goal is to rank for local searches which are usually performed by people in a specific geographical region looking for a business near them.

          We typically see results within the first 30 to 60 days, but when it comes to SEO, there are many factors at play. It's important to remember that SEO is a long-term strategy and results may not come as fast at you wish.


        • FAQs

          Digital advertising uses the internet to send advertisements to customers who are online through different websites and social media platforms like Google, Bing, LinkedIn and Facebook.

          The price for Google Ads management depends on the monthly ad spend. For accounts with $1,000 in monthly ad spend, the price is $550/month. Between $1,000 and $5,000 a month in ad spend, the price is $950/month. For $5,000 to $10,000 a month in ad spend, the price is $2,000/month. For more than $10,000 a month in ad spend, the price is $4,500/month.

          The price for Social Media Ads management depends on the monthly ad spend. For accounts with $1,000 in monthly ad spend, the price is $550/month. Between $1,000 and $5,000 a month in ad spend, the price is $950/month. For $5,000 to $10,000 a month in ad spend, the price is $2,000/month. For more than $10,000 a month in ad spend, the price is $4,500/month.


        • FAQs

          This depends on the complexity and size of a redesign and if eCommerce is needed. On average, it takes around 14-18 weeks from the web design intensive stage to launch.

          If your website experiences the following issues: it’s not responsive on all devices, has a slow loading speed, the design appears old and tired, users don’t spend long on the site, sales are stagnant, or your business is going through a rebranding - your website needs a redesign to boost your brand awareness and sales.

          Sometimes there’s no need to rebuild a website. Minor edits, refreshing page content and images, or restructuring page layout for SEO best practices can boost traffic and sales.


        • FAQs

          Semantic search launched in 2013 with the release of Google's Hummingbird update. Since then, Google's search engine has become more complex. The integration of machine learning, with RankBrain, and NLP, with BERT, has enabled the search engine to better understand the context of a query and deliver more personalized and targeted results. Semantic SEO is the process of creating machine-readable content using structured data and linked open data to help search engines better understand your content.

          On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page SEO refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals. From meta tags to page content, website structure, and HTML, on-page optimization services are focused on making your website more visible to search engines.

          Structured data refers to any organized data that conforms to a certain format, such as information in a relational database. When information is highly structured and predictable, search engines can more easily organize and display it in creative ways. Structured data involves using a piece of code that is laid out in a specific format easily understood by search engines. The search engines read the code and use it to display search results in a more dynamic way.


        • FAQs

          An SEO agency has experts in different areas of search engine optimization that may be out of the realm of your marketing team's abilities. SEO can be very complex and time-consuming. Furthermore, as search engine algorithms change it can be difficult to stay current on the latest ranking factors and strategies for improving online visibility. You will likely see a greater return on investment and better results from using a professional SEO agency than you would from tackling this on your own.

          As a digital marketing agency, SMA Marketing provides products and services in four areas: SEO, Local SEO, Digital Advertising, and Web Design

          We focus on building authentic, long-lasting relationships with our clients. We’re goal oriented and results driven and believe in doing good and making a difference in the world.

  • Contact

The people who make the magic happen.

Meet the Team

We are a group of resourceful entrepreneurial marketers from across the globe and the work we do at our agency is never less than exceptional. This comes from a curious mindset and a steadfast commitment to dig deep, ask tough questions and find ways to get the best results for our clients.

We attract world-class clients because our results speak for themselves.

We are an exemplary place to work because we care about the whole person.

We invest in our people to help them grow in mind, body, and spirit.

We compensate our people above the industry average and help them level up professionally.

Ryan Shelley

CEO - Founder

Ryan launched SMA Marketing in 2009 and has helped hundreds of companies expand their online visibility while becoming a sought-after SEO expert.

Rhonda Bavaro

COO

Rhonda leads all things “people and processes” with her ability to see the big picture while managing the small details.

Haley Zimmerman

Executive Assistant

Haley keeps us moving in the direction of our goals. She excels at administration, writing content, and onboarding new clients.

Bridget O’Connor

Creative Director

Bridget has a deep passion for web design. She leads her innovative web dev team in building and maintaining fully functional websites while ensuring client satisfaction from beginning to end. 

Beth Walker

Content Manager

Beth is a published author, passionate about storytelling and developing creative content strategies to help our clients achieve their goals.

Jared Stanton

Digital Advertising Manager

Jared leads our clients’ digital advertising campaigns with a relentless focus on driving qualified leads and optimizing spend.

Amanda Fallace

SEO Manager

Amanda brings a passion for results to her SEO Manager role, leading our forward-thinking strategies to improve organic search visibility.

Amanda Nash

Client Success Manager

Amanda is much-loved by our Local SEO clients for her positive attitude and natural ability to create order out of chaos.

Taylor Duran

Client Success Manager

Taylor helps our SEO clients achieve digital marketing success through her talent for data analytics and ability to communicate results.

Jerom Lagang

Technical SEO Specialist

Jerom is an expert in all things technical SEO. His superpower is ensuring our clients’ sites are error-free and optimized.

Tony Foix

Local SEO Specialist

Tony is dedicated to helping our local clients grow. His Local SEO expertise is a huge part of our clients’ success.

Nicole Sudduth

Bookkeeper

Nicole is an outstanding finance consultant. Her exceptional leadership has enabled SMA to exceed its financial goals year over year.

A Virtual Team Spanning North America and Beyond

Ryan Shelley

CEO - Founder

Ryan launched SMA Marketing in 2009 and has helped hundreds of companies expand their online visibility while becoming a sought-after SEO expert.

Rhonda Bavaro

COO

Rhonda leads all things “people and processes” with her ability to see the big picture while managing the small details.

Haley Zimmerman

Executive Assistant

Haley keeps us moving in the direction of our goals. She excels at administration, writing content, and onboarding new clients.

Bridget O’Connor

Web Operations Manager

Bridget has a deep passion for web design. She leads her innovative web dev team in building and maintaining fully functional websites while ensuring client satisfaction from beginning to end. 

Beth Walker

Content Manager

Beth is a published author, passionate about storytelling and developing creative content strategies to help our clients achieve their goals.

Jared Stanton

Digital Advertising Manager

Jared leads our clients’ digital advertising campaigns with a relentless focus on driving qualified leads and optimizing spend.

Amanda Fallace

SEO Manager

Amanda brings a passion for results to her SEO Manager role, leading our forward-thinking strategies to improve organic search visibility.

Amanda Nash

Client Success Manager

Amanda is much-loved by our Local SEO clients for her positive attitude and natural ability to create order out of chaos.

Taylor Duran

Client Success Manager

Taylor helps our SEO clients achieve digital marketing success through her talent for data analytics and ability to communicate results.

Jerom Lagang

Technical SEO Specialist

Jerom is an expert in all things technical SEO. His superpower is ensuring our clients’ sites are error-free and optimized.

Liz Reyes

Web Developer

Liz diligently keeps on top of all web builds and client requests while always remaining calm, cool, and collected. 

Tony Foix

Local SEO Specialist

Tony is dedicated to helping our local clients grow. His Local SEO expertise is a huge part of our clients’ success.

Patrick Escosia

Graphic Designer

Patrick creates compelling images and videos for SMA and our clients. His design talent enables us to excel at telling visual stories.

Nicole Sudduth

Bookkeeper

Nicole is an outstanding finance consultant. Her exceptional leadership has enabled SMA to exceed its financial goals year over year.

A Virtual Team Spanning North America and Beyond

We provide exceptional and strategic digital marketing services that help businesses markedly increase the visibility, authority, and trust of their brand.