The SMA Marketing Blog

If “content is king” then the crown jewels are visual content.

The last time you were scrolling through your favorite social media channel, what made you stop in your tracks? Odds are it was a stunning visual that made you pause, think and.

Unlike many other social platforms, LinkedIn is an excellent channel for personal branding and helping yourself stand out against other professionals. With a social network of over 500 million, it is important to recognize some best practices.

We are halfway through 2018, and some things that were true in 2017 are still true today. We know that politics are still a touchy issue, the US Men’s Soccer team is still not playing any meaningful soccer, rain is still wet, and yes, social.

If you use Facebook for your business, then chances are you have seen the words “Boost this post” one or one hundred times. There is nothing wrong with putting some money behind a post that you like to help get some more eyeballs on it. However,.

Today I was listening to WFAN, a 24/7 New York sports radio station, and Keith Hernandez came on as a guest. If you’re not familiar with Hernandez, he was the second basemen for the 1986 World Series Champion NY Mets. I bring this up because.

Do the words Social Media Strategy stir up frustration? There is so much going on with social these days it’s hard to know what to do and who to trust. It seems the only thing many people can agree on is that there are a lot of smart people who.