SMA Marketing Blog

The SMA Marketing Blog

Give Your LinkedIn a Boost: 7 Tips to Strengthen Your Profile

Unlike many other social platforms, LinkedIn is an excellent channel for personal branding and helping yourself stand out against other professionals. With a social network of over 500 million, it is important to recognize some best practices.

Social Media in 2018: Where are we Now?

We are halfway through 2018, and some things that were true in 2017 are still true today. We know that politics are still a touchy issue, the US Men’s Soccer team is still not playing any meaningful soccer, rain is still wet, and yes, social.

Do Facebook Lookalike Audiences Intimidate You?

If you use Facebook for your business, then chances are you have seen the words “Boost this post” one or one hundred times. There is nothing wrong with putting some money behind a post that you like to help get some more eyeballs on it. However,.

How to Use Twitter Like a Professional

Today I was listening to WFAN, a 24/7 New York sports radio station, and Keith Hernandez came on as a guest. If you’re not familiar with Hernandez, he was the second basemen for the 1986 World Series Champion NY Mets. I bring this up because.

A Simple Social Media Strategy for Bloggers

Do the words Social Media Strategy stir up frustration? There is so much going on with social these days it’s hard to know what to do and who to trust. It seems the only thing many people can agree on is that there are a lot of smart people who.

Will Snapchat Marketing Work for my Business?

With Facebook, Twitter, and Instagram getting all of your company's time and ad-dollars you might be wondering if Snapchat marketing is worth your attention. We get it. A lot of our clients don't want to waste their time on what could easily be a.

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