SMA Marketing Blog

The SMA Marketing Blog

Ultimate Guide to Optimizing Your Google My Business Listing

Developing a diverse Local SEO strategy for companies with brick and mortar addresses includes establishing and optimizing a Google Business Listing. This free marketing platform provides businesses with a variety of opportunities to connect.

Why Featured Snippets Are Still Important

Google Search Liaison  tweeted an update on how Google will be serving Featured Snippets in search. This change caused some confusion in the SEO world and caused many to question whether Featured Snippets are worth targeting anymore. In this.

Voice Search for B2B: 3 SEO Tips to Get You Ahead of the Competition

Since the invention of "digital personal assistants" like Siri, Alexa and Google, voice search has been on the rise. Early adopters found that these tools were somewhat helpful, but knew they had a long way to go before they would implant.

7 SEO Trends to Watch Out for in 2020

SEO is an industry that is constantly evolving. As we launch into a new year, you are probably looking for new ways to get the edge on your competition and grow your site's visibility. In this video, I'll share 7 SEO trends that you need to pay.

How and When to Use a Canonical Tag?

When it comes to technical SEO, many of the terms can make the task seem overwhelming. This is true of today's topic, rel canonical. In this video, I'll share how and when to use a canonical tag as well as give you some short cuts to make this.

How Reviews Impact SEO and Your Brand's Reputation Online

Reviews are an essential part of the customer journey. In fact, 90% of consumers used the internet to find a local business in the last year, with 33% looking every day. What's more important is 82% of consumers read online reviews for local.

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