SMA Marketing Blog

The SMA Marketing Blog

NAP, Citations and Local SEO

It’s no secret that voice search is on the rise. Whether it’s “Hey Siri” or “Hey Google,” the ability to search the internet while driving or cooking is a convenience many people are happily embracing. It is crucial for marketers focusing on.

What Is Happening In SEO This Summer (2019)

The only thing constant in SEO is change. This summer, Google has been very active with their algorithm and many SEOs have seen big fluctuations all year. In this video, I'll highlight 3 stories that dig into what's changing in the world of.

5 SEO Optimizations You Can't Afford to Ignore

It is estimated that there are around two trillion searches performed each year. Though this number may seem daunting, it poses many opportunities to help your website stand out from the crowd. With some fine-tuning of your SEO strategy, you can.

Understanding a Searcher's Intent: Why Keywords Are Just the Beginning

When selecting keywords for your site, you need to look at more than simply what terms are used the most. After all, SEO is about more than driving traffic to your site; you want to drive traffic that will convert. Google and other search engines.

Understanding the Factors in Semantic Search

In the early days on the internet, getting contextually relevant results in search was nearly impossible. As more data has been collected on not just keywords, including content, user behavior and more, search engines today are beginning to grasp.

Why is Link Building So Important to Your SEO Strategy?

There is no denying the importance of SEO to your business. In today’s competitive market, SEO is more important than ever. However, SEO can be difficult to execute effectively because there are several ranking factors involved in generating high.

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