SMA Marketing Blog

The SMA Marketing Blog

Google Search Quality Guidelines 2019: What Every Website Owner Needs to Know

In November 17th, 2015, Google released the full version of its Search Quality Evaluator Guidelines and Handbook.  The document aims to help Google Search Quality Raters understand how to evaluate the search results they are testing. The.

The Difference Between Good Backlinks and Bad Backlinks

There is no denying the importance of SEO for your business’ online visibility. In today’s competitive market, SEO is more important than ever. However, When it comes to growing your visibility in the search engines, relying on content alone is.

Tips to Optimize your Website to Rank in Mobile Search

There are very few things that we can state definitively when it comes to ranking in Search. This doesn’t mean we are uninformed. Google announced 200 ranking factors and continues to provide guidance on how to incorporate SEO best practices to.

Ultimate Guide to Optimizing Your Google My Business Listing

Developing a diverse Local SEO strategy for companies with brick and mortar addresses includes establishing and optimizing a Google Business Listing. This free marketing platform provides businesses with a variety of opportunities to connect.

80 SEO & SEM Statistics That Prove the Power of Search [2019 Update]

When it comes to getting found online, there is no better medium than search. Since the creation of search engines, SEO has been a powerful strategy to ensure that your brand gets noticed by the right user, at the right time. While the search.

How To Increase CTR and Rank Using Search Console

While SEO can get very complicated, some of the simple steps deliver the biggest impact. In this weeks video, I'll share how to leverage Search Console to make gains in both your rank and CTR. The best part, is that doesn't take a lot of time and.

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