Since the invention of "digital personal assistants" like Siri, Alexa and Google, voice search has been on the rise. Early adopters found that these tools were somewhat helpful, but knew they had a long way to go before they would implant.
Have you ever spent hours researching the perfect keywords for a piece of content? Then after creating that content, it didn't rank or drive views? While research is an essential part of digital marketing, there is one factor that often gets.