SMA Marketing Blog

The SMA Marketing Blog

How Can Click Fraud Affect Your Business

Click fraud is a known term among pay-per-click (PPC) experts and digital marketers. It's one of the common obstructions to running your successful PPC campaign. As a business person, your goal is to maximize your ad budget's expenses by.

Which Ad Platform Is Right For You?

So you’ve decided to invest in pay-per-click advertising (PPC). Congratulations on making the decision to invest in the future of your business. Now comes the easy part, right? All you need to do is enter in credit card information, write some ad.

Using Facebook Ads for App Downloads

Question for you, how do you increase sales when your product is a mobile app? The answer is easy. Online advertising is the simplest and most effective way to boost mobile app sales. When it comes to online advertising, Facebook offers one of.

Should Bing Be Your Thing?

If you have read any of my past blogs, you might know a thing or two about me and how I adapt to new marketing strategies; I don’t. I might not be good at change, but at least I know this about myself. When I was first asked to dive into Google.

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