SMA Marketing Blog

The SMA Marketing Blog

SEO 101: An Introduction to Search

According to SEO.com, the number of searches performed each year is estimated to be around two trillion. As the high demand for search continues, so does the demand for search rankings. Having your business’s website content appear prominently in.

Local SEO Best Practices - 2019 Edition

For businesses that focus on local consumers, local SEO is essential to attracting new customers. Like many other aspects of Google, the way they weight the local search results has changed quite a bit over the last few years. In this video, I'll.

Why SEO Should be a Focus of any Content Strategy

 As a small business owner, you are juggling too many balls to waste time on fruitless marketing efforts. Not only is it frustrating; it’s a waste of money. Whether you are promoting your company yourself or paying a marketer, if your content.

How and Why You Should Respond to Customer Reviews

 

Online reviews are important for a number of reasons, particularly because of their ability to impact your rankings in local search engines and how they affect which search results rank highest. This makes online reviews critical to your SEO.

Don’t Let Negative Reviews on Google, Facebook, and Yelp Tarnish Your Reputation

 

As hard as you try, you will never be able to make 100% of your customers happy 100% of the time. Even companies with excellent products and stellar customer service occasionally mess up (or encounter a grumpy customer). When you are marketing.

Local Review Sites Your Small Business Should Be Using

When marketing your local business, reviews are everything. Think about it. The last time you were looking for a plumber, mechanic, or pool service, what is one of the first things you looked for? Their reviews on Google. How about when you were.

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