SMA Marketing Blog

The SMA Marketing Blog

How and Why You Should Respond to Customer Reviews


Online reviews are important for a number of reasons, particularly because of their ability to impact your rankings in local search engines and how they affect which search results rank highest. This makes online reviews critical to your SEO.

Don’t Let Negative Reviews on Google, Facebook, and Yelp Tarnish Your Reputation


As hard as you try, you will never be able to make 100% of your customers happy 100% of the time. Even companies with excellent products and stellar customer service occasionally mess up (or encounter a grumpy customer). When you are marketing.

Local Review Sites Your Small Business Should Be Using

When marketing your local business, reviews are everything. Think about it. The last time you were looking for a plumber, mechanic, or pool service, what is one of the first things you looked for? Their reviews on Google. How about when you were.

Local SEO vs SEO: What's the Difference?

What is the difference between SEO and Local SEO? While they may share some tactics and best practices, getting your website to rank in local search takes a slightly different approach. In the video below, I'll share the differences between SEO.

70 SEO Statistics That Prove the Power of Search

When it comes to getting found online, there is no better medium than search. Since the creation of search engines, SEO has been a powerful strategy to ensure that your brand gets noticed by the right user, at the right time. While the search.

Take your local SEO to the next level!

If your business serves your local community, having a local SEO strategy is essential to your success online. We have seen a number of changes to local search over the past year and having the right listing information isn’t enough to get the.

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