SMA Marketing Blog

The SMA Marketing Blog

What are Inbound Marketing Channels? 10 Ways to Attract Buyers

In April 2020, about 4.5 billion people used the internet. That’s 59% of the global population. (Statista) With so many people spending time online, brands have learned they must use an integrated marketing strategy to align their brand messaging.

75 Creative Online Marketing Strategies for Businesses on a Tight Budget

Increasing competition and an online audience with a decreasing attention span, make it a challenge to find the best and most cost-effective way to market your business. Throw in the fact that many industries are dominated by large companies.

The Top 10 Facebook Marketing Statistics Every Business Should Know

The best digital marketing strategies incorporate a variety of touch points. While social media shouldn't be the only place you spend time promoting your business, it is a great way to expand your digital reach for free.  When it comes to.

Traffic You Own vs Traffic You Don't: How to Take Control of Your Marketing

SEO, SEM, and Social Media Marketing are all dependent on one thing, other people's platforms. Now don't get me wrong, I am a big believer in leveraging these platforms. But, in order to succeed in scaling and growing your business long term, you.

Building Community Online without Social Media Platforms

Social media platforms have become such an integrated part of our everyday life that we sometimes forget Facebook and Twitter are businesses owned by other people who have established rules and regulations. Whether we read the agreement or only.

The #1 Demand Generation Rule You’re Breaking

Demand Generation is the process of telling your brand’s story and generating demand for your products and services. As an integral part of inbound marketing, the strategy is to make potential buyers aware that you have the solution to their.

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