The SMA Marketing Blog

As with most technology these days, we typically have to update or swap out our gadgets every few years. This also applies to websites. The general rule of thumb is to redesign your website every 2-3 years. This may seem excessive, time-consuming.

Having an online presence is no longer optional for businesses. Consumers in both the B2C and B2B space use the internet to find answers to their pressing questions. Your website is often the first place a new prospect interacts with your brand. .

On average a website is redesigned every two to three years. The way the process typically works is a business notices their competition has a new website, feels nervous and then goes in search of getting their site “updated.” While I do believe.