SMA Marketing Blog

The SMA Marketing Blog

3 FREE Google Tools You Should Be Using

Having the right tools can be the difference between a successful project or a flop. For many cost-conscious website owners, most of the "best" marketing tools seem out of reach. Thankfully, the team over at Google continues to create amazing,.

How Clickbait Headlines Hurt Your Website

Have you ever clicked on a link that made you wonder if you had just downloaded a virus? Ever read a blog post and double check the title confused as to why you clicked on the link in the first place? Have you ever encountered headlines that over.

How to Set Up and Track Goals in Google Analytics

Google Analytics is one of the most popular website analysis tools available on the web. While this tool is free, it's also packed with a number of powerful tools to help you track, measure and take action. In the video below, we will go over one.

Using Google Analytics to Understand Your Website Users

As marketers, business owners and website admins, we have more access to data than ever before. Even better is that much of this powerful data is available to use for free. All we need to do is add a simple tracking code to our sites and Google.

Google Update: The Great Index Divide

The team over at Google Search is keeping us all busy to end out the year! If September's major updates to both local and the core algorithm weren't enough, now Google has let us in on their next planned update. The announcement came in the.

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