SMA Marketing Blog

The SMA Marketing Blog

Hubspot or Not? A Guide to Choosing the Right Automation Software

An Investment in marketing is an investment in the future of your business or organization. Why then do so many try to cut corners when it comes to strategy and tools? Marketing automation is essential to executing an effective inbound marketing.

How to Help Your Startup Avoid 3 Common Marketing Mistakes

Successful marketing doesn't happen by accident. Whether you are a tech startup or a small business getting ready to launch, marketing yourself well is the difference between success and failure. In this video, I'll teach you how you can help.

3 Ways to Use Digital Marketing for Brick and Mortar Locations

 

Digital marketing is not just for online businesses. Brick and mortar locations can also use the power of digital marketing to drive new business. Consumers today use the internet for more than just online shopping. In fact, most consumers will.

Leveraging the Marketing Mix in a Digital Economy

The Marketing Mix, also referred to as the 4P's of Marketing, has been a staple for business leaders over the years. But is this"traditional approach" out dated? In this video, I'll share how you can leverage the marketing mix in our digital era.

8 of the Best Digital Marketing Tools to Leverage in 2019

With the New Year just around the corner, it’s time to get “out with the old and in with the new.” The web offers thousands of tools for digital marketers. Researching and experimenting with such an abundance of tools can be a long and.

4 Free Digital Marketing Courses You Should Take Today

Digital marketing is a must for any business looking to get exposure today. But getting starting can be very confusing. Whether you are looking to do it yourself or hire outside help, having a good understanding of how digital marketing works.

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