SMA Marketing Blog

The SMA Marketing Blog

How to Optimize Your LinkedIn Profile for SEO

LinkedIn is a great social media platform for professionals to network and make connections. It’s also a vital platform for businesses to use to increase brand awareness and communicate with their audience. Many people don’t realize LinkedIn is.

3 Reasons Why Brand Storytelling is Essential to Digital Marketing

Stories have been an essential part of human communication since, well forever. When it comes to building a business that connects deeply and creates change, a powerful brand story is at its core. In the video below, I'll share 3 reasons why.

6 Steps to Create a Social Media Calendar

To be effective in social media marketing, you need to stay organized. The easiest way to create a cohesive social media strategy is by developing a social media calendar. This document will help you stay organized and reduce the time you spend.

The Best Keyword Research Tools You May Not Be Using

Recent survey results from SEMrush reveal that 91% of marketers in 2020 are utilizingcontent strategies as part of their marketing efforts. The breakdown of the types of content that marketers prioritize shows blog posts continue to top the.

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