SMA Marketing Blog

The SMA Marketing Blog

What is the Purpose of a Blog and Do I Need One?

Wondering what the purpose of a blog is in expanding your brand's visiblity online? A blog provides valuable content on your website that answers your prospective customers' questions and helps them learn about your product or service. It also.

Why Structured Content is Essential to Digital Success

Creating "good content" is not enough to grow your visibility and connect with your target audience. In order to succeed in today's digital economy, you need to structure your content for users, search engines, and other digital platforms will.

Increase Your Search Visibility with 3 Twitter SEO Tips

Many brands use Twitter to send out company news and updates. What these companies may not realize is this social media platform can also be used to increase your search visibility

Set SMART Goals for Your Content Marketing Strategy

There are so many moving parts within a diverse digital marketing strategy; it’s easy to confuse what is impacting your marketing efforts and what wastes time and money. By tracking your marketing tasks individually and evaluating how everything.

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