SMA Marketing Blog

The SMA Marketing Blog

Yes, Content Details Impact Your Rankings

We've all experienced the annoyance of clicking on a website URL only to discover the content has little to nothing to do with our search query. Perhaps like me, you've even tried a few links, adjusted the phrase in search, and still closed your.

The Role of Content Marketing in Semantic SEO

The latest episode of Hack My Growth will be discussing the role content marketing plays in semantic search. We will talk about the importance of creating content for users and machines, why semantic search has changed SEO, and what you can do to.

What Questions Are Your Customers Searching? 3 Ways to Find Out

Google continues to focus on user search intent. If you want your content to be served up in search results, it needs to match the intent behind your customers’ search queries. Search intent is the “why” behind someone’s search for information.

A Simplified Digital Marketing Strategy

When I tell people I work in digital marketing, they often respond by saying they don't want to sell their products or services on social media. This reaction is understandable. These days social media isn't always very kind, and the algorithms.

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