SMA Marketing Blog

The SMA Marketing Blog

The Power of Branding for Local Business

Local business branding is one of the most important and misunderstood parts of any small business or organization. Your brand message has the power to set your business apart. The level at which your brand can connect with your target audience is.

4 Ways to Maintain Brand Consistency

The brand voice is the consistent tone and personality of a brand. Brand consistency is maintaining that brand voice across all marketing channels, as well as keeping your brand promise intact. It's not an easy task to maintain brand consistency,.

How to Create Effective Visual Content for Social Media

There’s no doubt that social media posts with eye-catching visual content perform better than those without these elements. Humans are more likely to stop scrolling to look at a photo or watch a video, than to read a post. 90 percent of information.

Brand Story & SEO

What does your brand story have to do with SEO? EVERYTHING! In this video, we will walk through the importance of building a cohesive brand story and how that impacts search results today.

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