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The Powerful Potential of a LinkedIn B2B Marketing Strategy

Jul 31, 2015
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LinkedIn B2B Marketing StrategyLinkedIn has become the hub for business professionals online. Since coming on the social scene in 2003, this social media platform has risen to be known as one of the big 3. LinkedIn now can boast of more than 300 million users in more than 200 countries worldwide.  These numbers alone should prove the powerful potential of developing a LinkedIn B2B marketing strategy.

To learn more about how to maximize your LinkedIn business page, download our free visual guide to creating the ultimate LinkedIn page here.

If you’re a B2B business owner or marketing manager the question you should be asking is, “Are we using LinkedIn to maximize our company's position online?” If you are still on the fence about whether or not LinkedIn is right for your B2B marketing strategy check out the infographic below. We are more than confident that these amazingly powerful statistics will help you see the power of LinkedIn B2B marketing.


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Just imagine, by embracing a LinkedIn B2B marketing strategy, you could increase your website traffic, generate more leads and build your brand. The potential on this social media giant is huge for B2B business owners, but the time to act is now. More and more people joined each day and the more crowded it is, the harder it will be to get your message out.

LinkedIn is a great way to connect with other business owners, share ideas and develop great relationships.  By being social you help give a more personal edge to your business. People want to do business with people <-- (Tweet This). Develop your B2B marketing strategy around this principle and you will do great. So get out there and start making some powerful LinkedIn connections!

creating the ultimate LinkedIn company page

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Ryan Shelley, CPBI

By Ryan Shelley, CPBI

Ryan is passionate about helping companies make a more personal connection online with their customers and prospects. He is a regular contributor to Search Engine Land, the largest and most popular SEO news site on the web. His works have also been featured on the HubSpot Blog, Business2Community and by LinkedIn Marketing Solutions.

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