SMA Marketing Blog

The SMA Marketing Blog

Using Google Acquisition Reports to Know Where People Are Coming From

Do you know where your users are coming from? Are you investing your time in marketing channels that are delivering the best ROI? Using Google Analytics Acquisition reports you can learn how people are finding your site and what they are doing.

Digital Marketing Tips Start-ups Can Learn From Seven-Figure Bloggers

What makes some blogs so wildly successful, earning seven-figures per year? And, what can start-ups learn from these seven-figure bloggers?

What Past Google Algorithm Updates Can Tell Us About Search Today

Google is constantly looking to improve its flagship product, Google Search. Since its launch in 1998 to its rise as a global technology leader through the early 2000s, Google has shifted the way we find information. By creating a tool that.

How to Answer the How

People search Google for two reasons: To answer a question or to solve a problem. This makes content marketing an excellent opportunity to attract customers and build trust than by educating them on how to solve pain points through their buyer’s.

HubSpot SEO: Optimizing Your Pages for Search

One of the benefits of inbound marketing is increasing your site's visibility in search. But getting found in Google takes more than just a search friendly platform. In this video, I'll walk you through a simple HubSpot SEO tutorial to help you.

Give Your LinkedIn a Boost: 7 Tips to Strengthen Your Profile

Unlike many other social platforms, LinkedIn is an excellent channel for personal branding and helping yourself stand out against other professionals. With a social network of over 500 million, it is important to recognize some best practices.

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