SMA Marketing Blog

The SMA Marketing Blog

4 Ways to Improve Your Facebook Business Page SEO

In the year 2020, it’s almost unheard of for an organization not to have a Facebook Business Page. However, while most businesses have a page set up, they don’t necessarily have it optimized. Facebook page SEO is the key to increasing organic.

Using Google Data Studio to Create Marketing Reports [Free Template Included]

Google Data Studio is a perfect solution for creating powerful marketing reports. While there are many business intelligence tools on the market, this free tool from Google is packed with everything marketers need to get their jobs done.

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What are Progressive Web Apps and How to Take Advantage of Them

The person we can thank for coming up with the name "Progressive Web App" or PWA is Alex Russell. He's also known as one of the essential engineers of Google Chrome. Alex Russell used the PWA term to help him describe an entirely new generation.

What’s the Difference Between Dimensions & Metrics In Google Analytics?

Dimensions and Metrics are closely related but very different. In order to get more out of your Google Analytics Data, it helps to know and understand the difference. In this video, I'll go over the difference between Dimensions and Metrics in.

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