SMA Marketing Blog

The SMA Marketing Blog

Why SMART Goals are Important to Your Long-Term Success

As a business owner, establishing goals is the most effective way to confirm you are making progress. But, how do you know the   goals  you're setting are worth achieving? How do you know you're measuring the correct  key performance indicators  

How to Add Review Stars to Your SERP Listings

Reviews stars markup allows you to add an overall rating to your SERPs. By adding specific structured data to your page you can enable it to show a star rating below the meta description. This is a great way catch the eye of potential customers..

5 Ways to Market to Gen Z

As we all know, with each new generation comes a different mindset, behaviors, and attitudes. For those in the role of marketer, it’s important to keep these differences in mind when trying to reach our intended audience. If you’re trying to.

Does Blogging Still Work in 2021

In the latest episode of Hack My Growth we're going take a look at blogging and what role it plays in marketing in the year 2021 and beyond. The phrase, "Content is king," has become a "commandment" in the world of digital marketing. But, with so.

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