SMA Marketing Blog

The SMA Marketing Blog

Search Intent Across the Funnel: How to Break Down Search Journeys

Search is a powerful medium to engage with your audience across their entire journey. Many in the SEO world focus solely on "top of the funnel" content. While this may drive traffic, the quality and engagement can suffer as well. In this video,.

How to Find the Best Digital Marketing Course

These days it's impossible to launch a product or service without using digital channels. Whether you send an email, post your products on a website to allow for convenient ordering, or share on social media, these digital marketing campaigns are.

Increase Lead Conversions With a Marketing Automation Audit

When was the last time you conducted a marketing automation audit? If your contacts are not converting to qualified leads, your marketing automation may be out of sync with the needs of your potential buyers. Improve your lead conversions with a.

How to Get Sitelinks to Appear in Google Search Results

Google uses site links to help users navigate your site. Google’s system analyzes the link structure of a site to find shortcuts that will save users time and allow them to quickly find the information they're looking for. Sitelinks appear below.

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