Finding Intent Based Terms For Your Search Marketing Funnel

Connecting with users on search can seem overwhelming. Keyword research alone can takes hours, and you’re not even guaranteed to rank for the terms. What if you approached search from the perspective of your users’ journey instead? In this video, I’ll show you how to close the gaps in your keyword research and create a funnel that builds trust and leads to conversions.

Ryan is passionate about helping companies make a more personal connection online with their customers and prospects. He is a regular contributor to Search Engine Land, the largest and most popular SEO news site on the web. His works have also been featured on the HubSpot Blog, Business2Community and by LinkedIn Marketing Solutions.

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