SMA Marketing Blog

The SMA Marketing Blog

Ryan Shelley, CPBI

Ryan Shelley, CPBI

Ryan is passionate about helping companies make a more personal connection online with their customers and prospects. He is a regular contributor to Search Engine Land, the largest and most popular SEO news site on the web. His works have also been featured on the HubSpot Blog, Business2Community and by LinkedIn Marketing Solutions.
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Recent Posts

How to Properly Set Up and Use Google Search Console [Complete Guide]

Google Search Console is essential for any website owner who wants to know how their site is performing in search. However, in order to get the most from this amazing tool, you must set it up properly. 

Search Intent Across the Funnel: How to Break Down Search Journeys

Search is a powerful medium to engage with your audience across their entire journey. Many in the SEO world focus solely on "top of the funnel" content. While this may drive traffic, the quality and engagement can also suffer. In this video, I'll.

How to Leverage Multimedia Content in Your SEO Strategy

In the latest episode of Hack My Growth, we're going to take a look at how we can leverage multimedia content to expand the amount of real estate we own within the search results.

Where does multimedia content show up within the SERPs? Most of the.

A Beginner's Guide to Schema.org

In this video, I'll share the basics of what Schema.org is and why you should care about it. Today's Google is different. This is not your grandma's Google. We have a lot more than just blue links on a white page.We have rich cards, knowledge.

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