A lot has changed since SMA Marketing first started using HubSpot in 2015. Both our agency and the HubSpot platform have evolved to keep up with the newest digital marketing strategies and Search algorithms in the last four years. After one year.
Video marketing is on the rise for many reasons. Both B2C and B2B consumers find videos easy to engage with and understand, but many companies are still not using video in their marketing. The main reason? Video seems hard to produce. In this.
Having clear goals helps you understand if your marketing and sales activities are producing your desired results. While there are a number of great tools out there to help you track your efforts, not all of them will give you what you need "out.