SMA Marketing Blog

The SMA Marketing Blog

Ryan Shelley, CPBI

Ryan Shelley, CPBI

Ryan is passionate about helping companies make a more personal connection online with their customers and prospects. He is a regular contributor to Search Engine Land, the largest and most popular SEO news site on the web. His works have also been featured on the HubSpot Blog, Business2Community and by LinkedIn Marketing Solutions.
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Recent Posts

How to Build a Custom Crawler Using Colab and advertools

In this video, we're going to be talking about how we can create our own custom crawler using Google Colab, Advertools, and a few other Python libraries. Before you get scared or wigged out, don't. Take a deep breath. It's going to be okay. I don't.

How SERP Features Impact Ranking

In the latest episode of Hack My Growth, we're looking at the impact SERP features have on ranking position, click-through rates, and overall traffic.

What is a Topic Cluster & How to Leverage them for SEO

In the latest episode of Hack my Growth, we're looking at what topic clusters are and how we can leverage them to create a more comprehensive SEO strategy.

How to Handle a Google Algorithm Update

The most consistent thing about Google algorithm updates is that the search engine is constantly changing how search results rank. In fact, Google is reported to change its search algorithm around 500 to 600 times each year. Even though most of.

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