SMA Marketing Blog

The SMA Marketing Blog

Olivia Tagye

Olivia Tagye

Olivia Tagye is an Account Manager and Social Media Strategist for SMA. She has a Bachelor’s Degree in Advertising and Public Relations from the University of Central Florida. Olivia loves the ever-changing rules and strategies in the world of digital marketing and social media. She enjoys working for SMA because everyone works together as a team, and they make an effort to give back.
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Recent Posts

5 Ways to Market to Gen Z

As we all know, with each new generation comes a different mindset, behaviors, and attitudes. For those in the role of marketer, it’s important to keep these differences in mind when trying to reach our intended audience. If you’re trying to.

How to Create Effective Visual Content for Social Media

There’s no doubt that social media posts with eye-catching visual content perform better than those without these elements. Humans are more likely to stop scrolling to look at a photo or watch a video, than to read a post. 90 percent of.

What to Expect From Social Media Marketing in 2021

Just like everything else, there are hopes that 2021 will be a better year for social media marketing. 2020 threw a lot of curveballs in digital marketing strategies in general. Because of the COVID-19 pandemic, most people had no choice but to.

Increase Your Search Visibility with 3 Twitter SEO Tips

Many brands use Twitter to send out company news and updates. What these companies may not realize is this social media platform can also be used to increase your search visibility

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