The SMA Marketing Blog

Duplicate content is identified in two ways. First, it's recognized as content that is repeated from one site to another, or multiple pages on the same site have large sections of information that say the same thing. Either way, publishing duplicate.

Small business owners, entrepreneurs, and companies who are trying to break into the big arenas and competing for consumer attention online can seem elusive, expensive, and downright exhausting.

Digital advertising uses digital channels and other platforms to communicate and promote a company's brand, products, or services. It consists of actions performed by web browsers, social media sites, blogs, and apps.

Topic clusters are an effective way to improve your website’s rankings around its main subjects. With the recent search engine updates, content strategists have found that a strategically developed topic cluster has the potential to improve both.