The SMA Marketing Blog

Within the last few years, Bing has continued gaining traction, comfortably holding the second position of the search engine market, behind its leader, Google. Ensuring your website is optimized is the safest way to ensure your site can be found.

Structured data is a way of providing better context for Google so it can read the information on your webpages and understand it. In other words, structured data converts a site’s HTML from an unstructured mess into something much easier for.

So, you think you’ve mastered SEO, but have you really identified all the necessary elements to find success in search? 

If you have a website or online business, you may be familiar with the basics of SEO. But, there may be some important elements you are missing.