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13 Facts That Prove Growth Driven Web Design Is Your Best Option

Jul 9, 2015
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growth driven website designWhen it comes to your inbound marketing efforts, your website is home base. It’s the hub where your company can attract new visitors, connect with them and convert them into customers. In today’s online economy consumers make extremely quick decisions on whether or not they will engage with a particular website.  40% of people will abandon a web page if it takes more than three seconds to load. 

Learn more about growth driven design by downloading our free ebook, "An Intro to Growth Driven Design" here.

With growth driven web design we focus on the user and how they want and need our website to function. By using information gathered by our site and its users we can make better decisions on the elements we need to add to our sites. Still need more proof? Check out the infographic below.

13-stats-you-cant-ignore-about-growth-driven-web-design-1-638.jpg

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  • 69% of North American marketers say dynamic, personalized content is important for their website. Only 5% say it’s of low importance Tweet This!
  • 86.6% of U.S. SMBs cite websites as their most important digital marketing tactic Tweet This!
  • More than 9 out of 10 respondents (95%) agreed with the statement that "good user experience just makes sense" Tweet This!
  • 48% of users that arrive on a business site that isn't working well on mobile, take it as an indication of the business simply not caring Tweet This!

What we can learn from these stats is huge. By embracing a growth driven web design approach, we can build our site around the user and add features that actually convert instead of just guess what our users need. Your website is a huge asset to your company, so wouldn’t you want to maximize it effectiveness?

Growth Driven Website Design  

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Ryan Shelley, CPBI

By Ryan Shelley, CPBI

Ryan is passionate about helping companies make a more personal connection online with their customers and prospects. He is a regular contributor to Search Engine Land, the largest and most popular SEO news site on the web. His works have also been featured on the HubSpot Blog, Business2Community and by LinkedIn Marketing Solutions.

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