For the past few years digital marketers have shouted from the mountaintop that video is the platform of the future. Well, the future is here and has been for quite a while. Video marketing used to be for the few who had huge budgets, but thanks.
“All you have to do is write one true sentence. Write the truest sentence that you know.”
Ernest Hemmingway’s simple encouragement to writers to write the truest sentence you know is a great place to start, but if you are anything like me, a lot.
You know that awesome blog post you just wrote that isn’t getting the digital traction it deserves? Maybe a little content repurposing would help it reach a larger audience. Video content gets higher engagement than images and links. If you could.