SMA Marketing Blog

The SMA Marketing Blog

Digital Marketing for Surviving Tough Times: Part I Blogging

If you and your small business are in the midst of some tough times, the actions you take to right the ship can start to feel pointless. You might find yourself wondering if your limited funds will allow you to take the necessary steps to bring.

How to Handle a Major Google Algorithm Update

Google is constantly working on their search engine in order to deliver better results for their users and their business. In fact, Google makes anywhere between 500 to 600 updates each year.  While not every one of this updates are major, when.

Defining Your Marketing KPIs Using R.A.C.E [Infographic]

You know that tracking KPIs is important, but defining what KPIs to track isn't always easy. The good news is this doesn't have to be hard. Using the simple acronym R.A.C.E., you can begin to track the data that matters and get more out of your .

How To Do A Quick SEO Audit With SerpStat

 When it comes to building your brand online, having visibility in the search results is essential. An SEO audit can help you uncover issues that are impacting your site's ranking. While a deep audit can be helpful, sometimes getting a quick.

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